Funded by

Erasmus+, KA2

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Nicola Catellani
Network Coordinator - SERN
Alessia Mereu
Communications Officer - SERN


UP- & REskilling Sustainable Tourism in a new digital era

About the project

In the aftermath of the Covid-19 pandemic and its devastating effects on the European tourist sector in general, it is vital that appropriate policies and measures are taken at the local level across Europe to ensure that the new, post-pandemic tourism industry becomes competitive and relevant to needs and expectations of future visitors. Both digital experiences and sustainability are key issues for many tourists today when deciding which cities and countries they want to visit, and so we believe that these two issues hold a great potential for development in the respective partners’ local ecosystems. To take advantage of such a potential, it is necessary for local officials together with tourist organizations and professionals in tourist sector to get upskilled through innovative continuing education and training.


The general objective of the project is to increase the digital skills of the actors in the field of sustainable tourism while promoting new learning pathways in order to contribute to the recovery of the sector.
Specific objectives of UPREST are:

  • To identify gaps in the skills of the local business actors and develop training solutions accordingly;
  • To develop re-scalable training solutions for business actors in the field of tourism related to new digital solutions to be applied locally;
  • To improve cooperation between the local authority and the business actors by developing a learning ecosystem focused on sustainable tourism.


The project foresees different types of activities:

  • five Transnational Project Meeting;
  • three multiplier events: in Sweden, Italy and Croatia;
  • one seminar: a 3-day-seminar that will be functional to the development of the project results;
  • one peer-review: A working method that will be used among the ecosystem stakeholders from the three countries;


In the framework of UPREST three project results will be developed:

  1. Map of the local training needs consisting of (A) a set of local “maps” providing a detailed picture of the situation in terms of knowledge and skills, and related training needs, among the organisations of the sustainable tourism ecosystem and (B) a collection of best practices.
  2. Training Package fostering digital skills in sustainable tourism; designed for C-VET providers both private as well as public ones (local authorities) but ultimately the learning contents will be addressing the actors of the tourism sector, such as staff of travel agencies, hotel, tourist agencies, natural parks, cultural centers, museum, etc. The package will include a specific set of Learning Outcomes (LO) and allocated time for each learning unit. It will include -2 face-to-face units -A peer review based unit -an assessment framework -a tutor’s manual aimed at facilitating the implementation of the Package
  3. Guidelines for continuing follow-up activities on sustainable tourism consisting of a set of practical indications for the local authorities or those organisations playing a policy or coordinating role towards target groups of the project.aimed at ensuring a successful long-term process of upskilling for a larger number of actors of the ecosystem and an upscaling of the process locally and regionally.
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